conducting your enterprise symphony
Client: Workato
Brief: Workato, a leader in iPaaS, wanted to make a bold entrance while positioning themselves as the seamless solution for enterprise-wide orchestration. The ask was to communicate how their platform integrates disconnected systems, automates complex workflows, and unites teams through AI-powered collaboration—while building memorability, not just presence.
What We Did: We created “Enterprise Symphony”—a bold visual metaphor showing how disconnected apps and systems are like an orchestra without a conductor: messy, chaotic, and ineffective. The message? To harmonise your tech stack and get your business in sync, you need a conductor. You need Workato.
The video blended high-end production with a clear analogy that’s easy to grasp, even for non-technical audiences—making a complex platform feel simple, powerful, and human.
